Tuesday, September 30, 2008

Marketing the church

I really think it's quite powerful to apply marketing to church. Even as i was studying for my marketing mid-term, my mind is just filllleedddd with ways of applying marketing techniques to church.... i'm obssessed with this idea now! :)

Just the most fundamental marketing concept... it's not about looking at your product and then trying to sell it, but looking at what needs there are and trying to produce a product that fulfills. In the same way, it's not looking at church as what it is now and then trying to sell it, but looking at what needs are out there and seeing how the church can fulfill it.

And that last line being mentioned, the church is the most powerful solution to all of the world's problems. 

Ok, now trying to practice self-control and getting myself back to studying - the excitement of being able to apply marketing to church is just too much to contain! :)

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